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Here are some recent news articles I have either written or which mention me.
La fusion entre AT&T et Time Warner autorisée sans condition - TVA Nouvelles
Tuesday, 12 June 2018 21:49
TVA Nouvelles |
La fusion entre AT&T et Time Warner autorisée sans condition
TVA Nouvelles «Ces genres de fusions sont historiquement difficiles à mettre en oeuvre concrètement», relève l'analyste spécialisée Rebecca Lieb, qui cite le précédent, raté, de la gigantesque fusion en 2000 entre Time Warner et AOL, le fournisseur d'accès internet. La justice américaine autorise l'achat de Time Warner par AT&T pour 85 milliards |
Judge clears AT&T-Time Warner deal, rebuking Trump administration - Yahoo News
Tuesday, 12 June 2018 19:40
Yahoo News |
Judge clears AT&T-Time Warner deal, rebuking Trump administration
Yahoo News But Rebecca Lieb of Kaleido Insights warned that mergers like these are usually "very difficult" to implement. "Merging content distribution with creation is easier said than done, particularly on a scale that encompasses all media," she added. - New ... US federal judge clears AT&T-Time Warner merger deal Stocks To Watch: Focus On E3, IHOP/b And The World Cup Time Warner Inc. - TWX - Stock Price Today - Zacks |
Judge clears AT&T-Time Warner deal, rebuking Trump administration - Daily Mail
Tuesday, 12 June 2018 19:34
Daily Mail |
Judge clears AT&T-Time Warner deal, rebuking Trump administration
Daily Mail A US federal judge approved Tuesday the $85 billion merger of wireless and broadband giant AT&T with media-entertainment conglomerate Time Warner, delivering a stinging rebuke to Donald Trump's administration in its first major antitrust court case. - TWX - Stock Price Today - Zacks |
Victoire pour AT&T, qui peut racheter Time Warner - LaPresse.ca
Tuesday, 12 June 2018 16:56
LaPresse.ca |
Victoire pour AT&T, qui peut racheter Time Warner
LaPresse.ca «Ces genres de fusions sont historiquement difficiles à mettre en oeuvre concrètement», relève l'analyste spécialisée Rebecca Lieb, qui cite le précédent, raté, de la gigantesque fusion en 2000 entre Time Warner et AOL, le fournisseur d'accès internet. |
'Sweeping humans out of the equation': More web publishers are banding together to sell ads programmatically - Business Insider
Thursday, 31 May 2018 14:26
Business Insider |
'Sweeping humans out of the equation': More web publishers are banding together to sell ads programmatically
Business Insider "There are places and times where it's important to give a team inventory to sell where you're just selling basic banner ads that can be automated," said Rebecca Lieb, analyst and founding partner at Kaleido Insights, referencing how sponsored content ... |
The 5 Superpowers of a Content Hero - Business 2 Community
Tuesday, 22 May 2018 19:26
Business 2 Community |
The 5 Superpowers of a Content Hero
Business 2 Community Website and content are the two scariest words for anyone managing a website redesign. We've been building websites for 15+ years and this is ALWAYS the biggest logjam. I think we can all agree that content is important, some would even say that ... |
The Athletic Built Its Company Without Ads, and It Doesn't Plan to Change That Anytime Soon - Adweek
Monday, 14 May 2018 18:53
Adweek |
The Athletic Built Its Company Without Ads, and It Doesn't Plan to Change That Anytime Soon
Adweek That's the million-dollar question,” said Rebecca Lieb, co-founder and analyst at Kaleido Insights. “Building that base is critical no matter what.” The Athletic operates in nearly 30 cities and has 150 full-time staffers. With the $20 million it just ... |
The Athletic Built Its Company Without Ads, and It Doesn't Plan to Change That Anytime Soon - Adweek
Monday, 14 May 2018 18:53
Adweek |
The Athletic Built Its Company Without Ads, and It Doesn't Plan to Change That Anytime Soon
Adweek That's the million-dollar question,” said Rebecca Lieb, co-founder and analyst at Kaleido Insights. “Building that base is critical no matter what.” The Athletic operates in nearly 30 cities and has 150 full-time staffers. With the $20 million it just ... |
La caduta di Martin Sorrell e l'anno zero dell'industria pubblicitaria - Eastwest
Sunday, 13 May 2018 08:06
Eastwest |
La caduta di Martin Sorrell e l'anno zero dell'industria pubblicitaria
Eastwest «Il modello della holding company persisterà perché è troppo grande per essere smontato», ha dichiarato Rebecca Lieb, analista del settore dei media di Kaleido Insights a Digiday. Too big to fail, insomma. Una frase che però difficilmente evoca ricordi ... |
With Sorrell Out, How Can WPP Get Back To Growth? - AdExchanger
Wednesday, 18 April 2018 16:23
With Sorrell Out, How Can WPP Get Back To Growth?
AdExchanger “He was important not only as the voice, look and feel of WPP, but he was very much involved in the day-to-day operations,” said Rebecca Lieb, analyst and founding partner at Kaleido Insights. “WPP is made of so many different brands and agencies with ... |
Martin Sorrell's departure marks the beginning of the end of the holding company era - Digiday
Tuesday, 17 April 2018 00:08
Telegraph.co.uk |
Martin Sorrell's departure marks the beginning of the end of the holding company era
Digiday Martin Sorrell's departure from WPP this week may signal the end of an era — not just for one of the most outspoken and public-facing advertising figures of our time, but for the concept of a holding company itself. Holding companies, which arose over ... Wpp Plc - WPP - Stock Price Today - Zacks |
Kaleido analysts bring IoT, VR and blockchain trends into sharper focus - SiliconANGLE News (blog)
Tuesday, 10 April 2018 18:13
SiliconANGLE News (blog) |
Kaleido analysts bring IoT, VR and blockchain trends into sharper focus
SiliconANGLE News (blog) While a kaleidoscope creates beautiful and colorful patterns, its images are complex, change continuously, and can be often hard to decipher. It therefore makes sense that when four of the technology industry's leading research analysts decided to form ... |
Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives - Adweek
Monday, 9 April 2018 19:05
Adweek |
Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives
Adweek With the price of traditional display ads “sinking, if not plummeting,” as content “gains traction over pure advertising,” Rebecca Lieb, founding partner and analyst at advisory firm Kaleido Insights, said in-house content studios are becoming an ... |
Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives - Adweek
Monday, 9 April 2018 19:05
Adweek |
Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives
Adweek With the price of traditional display ads “sinking, if not plummeting,” as content “gains traction over pure advertising,” Rebecca Lieb, founding partner and analyst at advisory firm Kaleido Insights, said in-house content studios are becoming an ... |
Facebook Comes Under Siege - Barron's
Friday, 23 March 2018 21:59
Barron's |
Facebook Comes Under Siege
Barron's Facebook and Google command 63% of the $83 billion digital-ad market in the U.S., according to eMarketer. Mobile advertising generated more than 86% of Facebook's $40.7 billion total revenue in 2017. “They own your black book in your smartphone,” says ... Facebook scraped call, text message data for years from Android phones [Updated] |
Interview: The Cambridge Analytica Facebook Scandal - KSRO
Wednesday, 21 March 2018 11:39
KSRO |
Interview: The Cambridge Analytica Facebook Scandal
KSRO The Cambridge Analytica Facebook Scandal with Rebecca Lieb of Kaleido Insights, speaks to the legal ramblings surrounding the possibility that Facebook shared data with the Trump administration, and whether anyone in Facebook leadership has ... |
KSRO Morning Show RUNDOWN for Wednesday, March 21st - KSRO
Wednesday, 21 March 2018 08:43
KSRO Morning Show RUNDOWN for Wednesday, March 21st
KSRO 6:18am – Media Industry Analyst at Kaleido Insights, Rebecca Lieb, considers the Cambridge Analytica Facebook Scandal. 7:18am – Recap of the recent Board Meeting and the latest on FEMA with Supervisor James Gore. 7:48am – Meteorologist Brent Allen on ... |
'The end of the Wild West': Facebook-Cambridge Analytica revelations cast shadow on online ad practices - Digiday
Tuesday, 20 March 2018 00:06
Fortune |
'The end of the Wild West': Facebook-Cambridge Analytica revelations cast shadow on online ad practices
Digiday “What things like this do is rock consumer trust in institutions like Facebook and in advertising companies, and trust is core to the success of this business,” said Rebecca Lieb, media industry analyst at Kaleido Insights. “It doesn't help dissuade ... How Trump Consultants Exploited the Facebook Data of Millions |
在打击广告欺诈方面Facebook做得怎么样？_搜狐科技_搜狐网 - 搜狐
Thursday, 8 March 2018 20:06
搜狐 |
在打击广告欺诈方面Facebook做得怎么样？_搜狐科技_搜狐网
搜狐 广告欺诈（Ad fraud）是一场猫捉老鼠的游戏：坏人拼命在前面跑，欺骗用户和广告主；网络公司尽力在后面追，只差几步却永远抓不住它。这些老鼠因此得以偷食大量的奶酪。2017年，广告监测公司Adloox预测，广告主可能会. |
Is Facebook Winning the Battle Against Ad Fraud? - Adweek
Sunday, 4 March 2018 20:07
Adweek |
Is Facebook Winning the Battle Against Ad Fraud?
Adweek Rebecca Lieb, co-founder of the research analyst firm Kaleido Insights, said it wouldn't surprise her if Facebook and other platforms implement other emerging technologies such as blockchain, which she mentioned could help verify the validity of click ... |
