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Here are some recent news articles I have either written or which mention me.

Free news gets scarcer as paywalls tighten - Japan Today - Japan Today

Monday, 26 February 2018 16:40

Japan Today


Free news gets scarcer as paywalls tighten - Japan Today
Japan Today
For those looking for free news online, the search is becoming harder. Tougher restrictions on online content have boosted digital paid subscriptions at many news organizations, amid a growing trend keeping content behind a "paywall." Free news has by ...
Free news gets scarcer as paywalls tighten | Bangkok Post: newsBangkok Post
Free online news gets scarcer as paywalls tighten - Taipei TimesTaipei Times

all 5 news articles »

Free News Gets Scarcer as Publishers Tighten Paywalls | Newsmax ... - Newsmax

Monday, 26 February 2018 13:22

Newsmax


Free News Gets Scarcer as Publishers Tighten Paywalls | Newsmax ...
Newsmax
For those looking for free news online, the search is becoming harder. Tougher restrictions on online content have boosted digital paid subscriptions at many ...

and more »

Free news gets scarcer as paywalls tighten | Bangkok Post: news - Bangkok Post

Monday, 26 February 2018 13:05

Bangkok Post


Free news gets scarcer as paywalls tighten | Bangkok Post: news
Bangkok Post
Latest news, politics, business and sport from Thailand and Asean, plus features, opinion and multimedia from across Southeast Asia.
Free online news gets scarcer as paywalls tighten - Taipei TimesTaipei Times

all 5 news articles »

Free news gets scarcer as paywalls tighten | Bangkok Post: news - Bangkok Post

Monday, 26 February 2018 13:02

Bangkok Post


Free news gets scarcer as paywalls tighten | Bangkok Post: news
Bangkok Post
Latest news, politics, business and sport from Thailand and Asean, plus features, opinion and multimedia from across Southeast Asia.
Free News Gets Scarcer as Publishers Tighten Paywalls | Newsmax ...Newsmax
Free online news gets scarcer as paywalls tighten - Taipei TimesTaipei Times

all 5 news articles »

Free online news gets scarcer as paywalls tighten - Taipei Times

Monday, 26 February 2018 11:05


Free online news gets scarcer as paywalls tighten
Taipei Times
Free news has by no means disappeared, but recent moves by media groups and Facebook Inc, and Google supporting paid subscriptions is forcing free-riders to scramble. For some analysts, the trend reflects a normalization of a situation that has existed ...

and more »

Aux Etats-Unis, s'informer gratuitement sur internet se complique - La Province

Monday, 26 February 2018 09:11

La Province


Aux Etats-Unis, s'informer gratuitement sur internet se complique
La Province
Pour toute personne cherchant à s'informer gratuitement sur internet, la quête est de plus en plus ardue. Les restrictions croissantes sur les contenus en ligne ont dopé les abonnements numériques de nombreux médias, tandis que l'accès payant se ...

Aux États-Unis, s'informer gratuitement sur le Web se complique - Le Devoir

Monday, 26 February 2018 00:03

Le Devoir


Aux États-Unis, s'informer gratuitement sur le Web se complique
Le Devoir
Il y a une tendance qui se dessine clairement de gens qui commencent à payer pour accéder à au moins une source d'information », constate Rebecca Lieb, spécialiste des médias numériques chez Kaleido Insights. Selon elle, les consommateurs ont pris ...
De plus en plus difficile de s'informer gratuitement sur internet aux Etats-UnisMetro Belgique

all 1 news articles »

Aux États-Unis, s'informer gratuitement sur le Web se complique - Le Devoir

Monday, 26 February 2018 00:03

Le Devoir


Aux États-Unis, s'informer gratuitement sur le Web se complique
Le Devoir
Pour toute personne cherchant à s'informer gratuitement sur Internet, la quête est de plus en plus ardue. Les restrictions croissantes sur les contenus en ligne ont dopé les abonnements numériques de nombreux médias, tandis que l'accès payant se ...

and more »

媒體築起付費牆,為線上內容買單成趨勢| TechNews 科技新報 - 科技新報 TechNews

Sunday, 25 February 2018 21:20

科技新報 TechNews


媒體築起付費牆,為線上內容買單成趨勢| TechNews 科技新報
科技新報 TechNews
對那些想在網路上閱讀免費新聞的人來說,搜尋相關內容如今變得愈來愈困難。 法新社報導,線上內容增設較嚴格限制,帶動許多新聞組織的數位付費訂閱量,與此同時,付費牆(paywall)已逐漸成為線上媒體的發展趨勢。 免費新聞不會消失無蹤,但媒體組織近來的舉措,加上Facebook 及Goog...

and more »

Free news gets scarcer amid tighter paywalls - The Straits Times

Sunday, 25 February 2018 16:02

The Straits Times


Free news gets scarcer amid tighter paywalls
The Straits Times
"I think there is a definite trend for people to start paying for at least one news source," said Ms Rebecca Lieb, an analyst who follows digital media for Kaleido Insights. Ms Lieb said consumers have become more amenable to paying for digital ...

and more »

Free news gets scarcer amid tighter paywalls - The Straits Times

Sunday, 25 February 2018 16:02

The Straits Times


Free news gets scarcer amid tighter paywalls
The Straits Times
"I think there is a definite trend for people to start paying for at least one news source," said Ms Rebecca Lieb, an analyst who follows digital media for Kaleido Insights. Ms Lieb said consumers have become more amenable to paying for digital ...

and more »

De plus en plus difficile de s'informer gratuitement sur internet aux Etats-Unis - Metro Belgique

Sunday, 25 February 2018 10:34

Sudinfo.be


De plus en plus difficile de s'informer gratuitement sur internet aux Etats-Unis
Metro Belgique
Pour toute personne cherchant à s'informer gratuitement sur internet aux Etats-Unis, la quête est de plus en plus ardue. Les restrictions croissantes sur les contenus en ligne ont dopé les abonnements numériques de nombreux médias, tandis que l'accès ...
Aux États-Unis, s'informer gratuitement sur le Web se compliqueLe Devoir

all 1 news articles »

Aux Etats-Unis, s'informer gratuitement sur internet se complique - Sudinfo.be

Sunday, 25 February 2018 01:31

Sudinfo.be


Aux Etats-Unis, s'informer gratuitement sur internet se complique
Sudinfo.be
Pour toute personne cherchant à s'informer gratuitement sur internet, la quête est de plus en plus ardue. Les restrictions croissantes sur les contenus en ligne ont dopé les abonnements numériques de nombreux médias, tandis que l'accès payant se multiplie.

and more »

Free news gets scarcer as media groups tighten paywalls - The Straits Times

Saturday, 24 February 2018 23:20

The Straits Times


Free news gets scarcer as media groups tighten paywalls
The Straits Times
"I think there is a definite trend for people to start paying for at least one news source," said Rebecca Lieb, an analyst who follows digital media for Kaleido Insights. Lieb said consumers have become more amenable to paying for digital services and ...

and more »

Free news gets scarcer as paywalls tighten | ABS-CBN News - ABS-CBN News

Saturday, 24 February 2018 21:56

ABS-CBN News


Free news gets scarcer as paywalls tighten | ABS-CBN News
ABS-CBN News
For those looking for free news online, the search is becoming harder.

and more »

Free news gets scarcer as paywalls tighten - SpaceDaily - Space Daily

Saturday, 24 February 2018 21:13


Free news gets scarcer as paywalls tighten - SpaceDaily
Space Daily
Tougher restrictions on online content have boosted digital paid subscriptions at many news organizations, amid a growing trend keeping content behind a "paywall." Free news has by no means disappeared, but recent moves by media groups and Facebook and ...

and more »

Free news gets scarcer as paywalls tighten | Daily Mail Online - Daily Mail

Saturday, 24 February 2018 21:09

Daily Mail


Free news gets scarcer as paywalls tighten | Daily Mail Online
Daily Mail
For those looking for free news online, the search is becoming harder.Tougher restrictions on online content have boosted digital paid subscriptions at many...

and more »

Facebook Haters Going to Hate – but What Will Investors Do? - Barron's

Monday, 12 February 2018 15:29

Barron's


Facebook Haters Going to Hate – but What Will Investors Do?
Barron's
Roughly one-fourth of Unilever's annual marketing budget of $9.8 billion goes to digital ads. Even those who acknowledge Facebook's problems, like Rebecca Lieb, an analyst with market researcher Kaleido Insights, are “not terribly” worried about its ...
IAB Annual Leadership Meeting 2018IAB
Unilever Threatens to Reduce Ad Spending on Tech Platforms That Don't Combat Divisive ContentWall Street Journal
Marmite maker Unilever threatens to pull ads from Facebook and GoogleThe Guardian
CNNMoney
all 124 news articles »

Facebook Haters Going to Hate – but What Will Investors Do? - Barron's

Monday, 12 February 2018 15:28


Facebook Haters Going to Hate – but What Will Investors Do?
Barron's
Roughly one-fourth of Unilever's annual marketing budget of $9.8 billion goes to digital ads. Even those who acknowledge Facebook's problems, like Rebecca Lieb, an analyst with market researcher Kaleido Insights, are “not terribly” worried about its ...

and more »

معرفی کتاب هایی در رابطه با بازاریابی محتوا - قطره

Tuesday, 6 February 2018 18:13

قطره


معرفی کتاب هایی در رابطه با بازاریابی محتوا
قطره
2- کتاب Content - The Atomic Particle of Marketing نوشته ی Rebecca Lieb آیا بازاریابی بدون محتوا مفهومی دارد؟ پاسخ سوال مطمئنا منفی است و می توان گفت که محتوا یکی از مهم ترین بخش های تمام استراتژی های بازاریابی است. اما برای رسیدن به موفقیت باید محتوای با کیفیتی تولید کرد. این کتاب بر اساس تحقیقات علمی نوشته شده است و در مورد اهمیت محتوا و موثرترین روش تولید آن توضیح می دهد. خواندن این کتاب به هر شخصی که هنوز قدرت محتوا در بازاریابی را درک نکرده است توصیه می شود. 3- کتاب Lead Machine نوشته ی ...

Rebecca Lieb

Rebecca Lieb is a strategic advisor, consultant, research analyst, keynote speaker, author, and columnist.

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