Feed
Here are some recent news articles I have either written or which mention me.
Wayland-Weston crew races in New Hampshire - Wicked Local
Friday, 26 October 2018 18:33
Wicked Local |
Wayland-Weston crew races in New Hampshire
Wicked Local Jr Women's Novice Four – Nadia Calder, Brenna Walp, Audrey Harris, Quinn Gleason, Rebecca Lieb. Jr Men's B, C, D Four – Tess Heilman, Jackson Rogers, Isaac Levine, Len DiCarlo, Artur Poole. Fourth Place Finishers. Jr Men's Single – Charlie Marchiony. |
Wayland-Weston crew races in New Hampshire - Wicked Local
Friday, 26 October 2018 18:25
Wicked Local |
Wayland-Weston crew races in New Hampshire
Wicked Local Jr Women's Novice Four – Nadia Calder, Brenna Walp, Audrey Harris, Quinn Gleason, Rebecca Lieb. Jr Men's B, C, D Four – Tess Heilman, Jackson Rogers, Isaac Levine, Len DiCarlo, Artur Poole. Fourth Place Finishers. Jr Men's Single – Charlie Marchiony. |
Két napig Siófok volt a marketing magyar fővárosa - Piac és Profit
Thursday, 27 September 2018 04:04
Piac és Profit |
Két napig Siófok volt a marketing magyar fővárosa
Piac és Profit Ebéd után Rebecca Lieb kutatása debütált. A tartalommarketingre specializálódott kutató most azt vizsgálta, hogy milyen az a kontent, amely „megírja önmagát” és hogyan alakítja át a mesterséges intelligencia többek közt a marketinget is. Vavrek Balázs ... |
Mónica María Zuluaga: "La resiliencia te permite aprender a manejar la frustración y el fracaso" - Cromos
Tuesday, 25 September 2018 18:53
Cromos |
Mónica María Zuluaga: "La resiliencia te permite aprender a manejar la frustración y el fracaso"
Cromos Algunas mujeres que han sido buenos referentes en la industria, e incluso en mi propio desarrollo profesional: Shelly Lazarus, Rahaf Harfoush, Ann Handley, Tami Cannizzaro, Rebecca Lieb… la lista podría ser infinita. Existen muchas mujeres haciendo ... |
'It's a signal Verizon is not seriously interested in major investments': Insiders say Verizon's choice of Guru ... - Business Insider
Thursday, 13 September 2018 12:58
Business Insider |
'It's a signal Verizon is not seriously interested in major investments': Insiders say Verizon's choice of Guru ...
Business Insider "The fact that they are not bringing in new blood means that Oath is going to stay its course," Rebecca Lieb, analyst and founding partner of Kaleido Insights, told Business Insider. "It's a signal Verizon is not seriously interested in major ... |
What Europe's Copyright Law Changes Could Mean for US Publishers - Adweek
Wednesday, 12 September 2018 17:42
Adweek |
What Europe's Copyright Law Changes Could Mean for US Publishers
Adweek How this would be enforced, if approved, is “highly questionable,” said Rebecca Lieb, co-founder and analyst at Kaleido Insights, in an email. “It may well be a case of unintended consequences: copyright trolls, a deterrent to the spreading of ... |
Why Digital Publishers Like Vice and BuzzFeed Are Expanding From Small to Big Screens - Adweek
Monday, 10 September 2018 19:21
Adweek |
Why Digital Publishers Like Vice and BuzzFeed Are Expanding From Small to Big Screens
Adweek The medium also gives publishers a marketing advantage: Because they already have “their own publicity machine,” said Rebecca Lieb, co-founder and analyst at Kaleido Insights, they can promote the film through their own newsletters and websites. |
Amazon Is Reportedly Looking to Buy a Movie Theater Chain - Adweek
Friday, 17 August 2018 17:24
Adweek |
Amazon Is Reportedly Looking to Buy a Movie Theater Chain
Adweek “Amazon is already in the entertainment industry,” said Rebecca Lieb, cofounder and media analyst at Kaleido Insights. “It's an additional source of customer data.” Amazon's ability to leverage data is key; the company can take consumer data into a ... Amazon in Running to Acquire Landmark Movie Chain AMC's Ticket Subscription Plan Surges as MoviePass Falters Amazon is reportedly thinking about buying the Whole Foods of movie theaters. Is that a good idea? |
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs - Terra
Friday, 27 July 2018 17:49
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs
Terra Contas falsas continuarão a surgir tão rapidamente quanto serão apagadas", apontou a analista Rebecca Lieb, da Kaleido Insights. No entanto, de acordo com o diretor de marketing da Unilever, Keith Weed, a estratégia de eliminar contas fake é necessária ... |
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs - Jornal do Brasil
Friday, 27 July 2018 17:36
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs
Jornal do Brasil Contas falsas continuarão a surgir tão rapidamente quanto serão apagadas", apontou a analista Rebecca Lieb, da Kaleido Insights. No entanto, de acordo com o diretor de marketing da Unilever, Keith Weed, a estratégia de eliminar contas fake é necessária ... |
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs - Tribuna do Interior
Friday, 27 July 2018 17:36
NY: bolsas deixam PIB dos EUA de lado e são contaminadas por mau humor de techs
Tribuna do Interior Contas falsas continuarão a surgir tão rapidamente quanto serão apagadas", apontou a analista Rebecca Lieb, da Kaleido Insights. No entanto, de acordo com o diretor de marketing da Unilever, Keith Weed, a estratégia de eliminar contas fake é necessária ... |
The Trouble With Twitter: Cleaning Up Is Costly - Nasdaq
Friday, 27 July 2018 13:23
Nasdaq |
The Trouble With Twitter: Cleaning Up Is Costly
Nasdaq Belatedly mopping up the mess is like "playing a never-ending game of whack-a-bot," says Rebecca Lieb, an analyst at market researcher Kaleido Insights. "Fake accounts will continue to surface just as quickly as they are deleted." It's a dilemma ... |
The Trouble With Twitter: Cleaning Up Is Costly - Barron's
Friday, 27 July 2018 12:42
Barron's |
The Trouble With Twitter: Cleaning Up Is Costly
Barron's Belatedly mopping up the mess is like “playing a never-ending game of whack-a-bot,” says Rebecca Lieb, an analyst at market researcher Kaleido Insights. “Fake accounts will continue to surface just as quickly as they are deleted.” It's a dilemma ... |
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands Using AI - MarTech Series
Friday, 27 July 2018 05:50
MarTech Series |
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands Using AI
MarTech Series According to Rebecca Lieb, Analyst and Founding Partner at Kaleido Insights, “inPowered's AI technology doesn't just give brands what they've always wanted, engagement with their content, but it does so at the most efficient price possible.” In the ... |
Rebecca Lieb, Jaimy Szymanski - Content. Elementarna cząstka marketingu - Kurier Poranny
Thursday, 26 July 2018 15:40
Kurier Poranny |
Rebecca Lieb, Jaimy Szymanski - Content. Elementarna cząstka marketingu
Kurier Poranny Rebecca Lieb i Jaimy Szymanski w pozycji "Content. Elementarna cząstka marketingu" definiują współczesne odmiany marketingu, wskazują, jakie jest ich miejsce w internecie, a jakie w innych mediach i przestrzeniach, ale skupiają się głównie na sieci. |
BuzzFeed's Newly Launched Site Will Focus Only on News - Adweek
Wednesday, 18 July 2018 15:13
Adweek |
BuzzFeed's Newly Launched Site Will Focus Only on News
Adweek “It looks like BuzzFeed is getting a little more adult; they're getting into 'real journalism,' not just Kardashian stuff,” said Rebecca Lieb, co-founder and analyst at Kaleido Insights. “It's also obviously a lot more real estate for advertising ... |
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands on Over 35 Native Advertising ... - Citizentribune
Tuesday, 17 July 2018 09:37
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands on Over 35 Native Advertising ...
Citizentribune SAN FRANCISCO--(BUSINESS WIRE)--Jul 17, 2018--inPowered, the programmatic content amplification company that enables advertisers to promote their content at scale and only pay for post-click engagement, today introduced and made available its ... |
inPowered Eliminates Paid Media Waste to Scale Content ... - SYS-CON Media (press release)
Tuesday, 17 July 2018 09:16
inPowered Eliminates Paid Media Waste to Scale Content ...
SYS-CON Media (press release) inPowered, the programmatic content amplification company that enables advertisers to promote their content at scale and only pay for post-click engagement, ... |
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands on Over 35 Native Advertising ... - Business Wire (press release)
Tuesday, 17 July 2018 09:10
Business Wire (press release) |
inPowered Eliminates Paid Media Waste to Scale Content Distribution for Brands on Over 35 Native Advertising ...
Business Wire (press release) According to Rebecca Lieb, Analyst and Founding Partner at Kaleido Insights, “inPowered's AI technology doesn't just give brands what they've always wanted, engagement with their content, but it does so at the most efficient price possible.” In the ... |
Why Hulu is a real prize in the battle for Fox - WUNC
Friday, 13 July 2018 19:21
Why Hulu is a real prize in the battle for Fox
WUNC “It's making its strides in original programming, which is always a first step to maturity,” explained Rebecca Lieb, who tracks digital marketing and media at Kaleido Insights. “You know, "The Handmaid's Tale" was the winner of a great deal of critical ... |
