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Here are some recent news articles I have either written or which mention me.

Why T-Mobile Just Bought a Digital Streaming Service - Adweek

Thursday, 12 September 2019 02:04

Why T-Mobile Just Bought a Digital Streaming Service  Adweek

The company wants to bring its 'un-carrier' mentality to the TV market.

Four ways Facebook can use its $9 billion in cash - Feb. 2, 2012 - CNNMoney

Tuesday, 10 September 2019 02:02

Four ways Facebook can use its $9 billion in cash - Feb. 2, 2012  CNNMoney

Facebook's IPO will raise $5 billion, and the company already has $4 billion in cash. Facebook can use that money in four key areas.

Why You'll Warm Up to Native Ads in 2014 - Inc.com

Tuesday, 10 September 2019 02:02

Why You'll Warm Up to Native Ads in 2014  Inc.com

In July of last year, the Online Publishers Association ran a study that found that about three quarters of its members offered some form of native advertising.

Facebook to reengineer the IPO with all-night hackathon - VentureBeat

Tuesday, 10 September 2019 02:02

Facebook to reengineer the IPO with all-night hackathon  VentureBeat

To prove that the “Hacker Way” is alive and well at Facebook, the social network will be hosting an all-night, employee hackathon at its Menlo Park campus and ...

Twitter Deletes Millions of Fake Followers, But Will You Even Notice? - KQED

Monday, 9 September 2019 20:02

Twitter Deletes Millions of Fake Followers, But Will You Even Notice?  KQED

A drop in Twitter numbers could signal someone was buying followers, but it could also mean they were simply lazy about culling through fake accounts.

ESPN drops false play buttons on Facebook, maintains them on Twitter - Digiday

Monday, 9 September 2019 20:02

ESPN drops false play buttons on Facebook, maintains them on Twitter  Digiday

ESPN video hacks are like déjà vu all over again: A few months ago Digiday reported that ESPN was displaying false play buttons in the thumbnail image for ...

Pop Facebook Quiz: Should You Take It? - New York Times

Monday, 9 September 2019 14:02

Pop Facebook Quiz: Should You Take It?  New York Times

Hundreds of quizzes created by a single company on the social network are creating a privacy concern.

What Is Content Marketing? - AdAge.com

Sunday, 8 September 2019 08:01

What Is Content Marketing?  AdAge.com

Here are some of the most frequent ones, with answers based on our research: Isn't *content* marketing just a glorified way to say social media? Social media can ...

Overstock.com promotes articles that feature its brand - DigitalCommerce360

Thursday, 5 September 2019 19:58

Overstock.com promotes articles that feature its brand  DigitalCommerce360

As a marketing tactic, Overstock routes web traffic to articles that showcase the retailer in a positive light. As a marketing tactic, Overstock routes web traffic to ...

Four Key Takeaways from a Health Care Content Marketing Conference - The Content Standard by Skyword

Monday, 2 September 2019 01:55

Four Key Takeaways from a Health Care Content Marketing Conference  The Content Standard by Skyword

Recently, I attended a health care *content* marketing conference that encouraged attendees to think about how to deliver effective and relevant *content*.

Why IAC is creating a new media division - CNBC

Sunday, 1 September 2019 13:55

Why IAC is creating a new media division  CNBC

IAC announced on Wednesday that it was creating a new division called IAC Publishing. The digital media group, which includes About.com, Dictionary.com, ...

AiThority Interview Series with Kimberly Powell VP, Healthcare at NVIDIA - AiThority

Saturday, 31 August 2019 01:53

AiThority Interview Series with Kimberly Powell VP, Healthcare at NVIDIA  AiThority

The AiThority Interview Series with Kimberly Powell Vice President, Healthcare at NVIDIA is an AI-centric chat on AI/ML, and Analytics.

Andrew Horn Dead: Twisted Sister Documentarian Was 66 - Hollywood Reporter

Friday, 30 August 2019 19:53

Andrew Horn Dead: Twisted Sister Documentarian Was 66  Hollywood Reporter

Andrew Horn, an independent filmmaker who wrote, directed and produced a 2014 documentary about Long Island club legends Twisted Sister, died Saturday ...

The Repurposed Guide To Repurposing Content - Business 2 Community

Thursday, 29 August 2019 19:52

The Repurposed Guide To Repurposing Content  Business 2 Community

Repurposing is a key strategy of the lean *content* marketing methodology. Megan Marrs has 11 interesting best practices and ideas on how to repurpose *content* ...

Verizon tapped Guru Gowrappan to be the next CEO of Oath: Analysis - Business Insider

Thursday, 29 August 2019 01:52

Verizon tapped Guru Gowrappan to be the next CEO of Oath: Analysis  Business Insider

This story requires our BI Prime membership. To read the full article, simply click here to claim your deal and get access to all exclusive Business Insider PRIME ...

AiThority Interview with Shahrokh Shahidzadeh, CEO at Acceptto - AiThority

Tuesday, 27 August 2019 07:50

AiThority Interview with Shahrokh Shahidzadeh, CEO at Acceptto  AiThority

The AiThority Interview Series with Shahrokh Shahidzadeh, CEO at Acceptto is an AI-centric chat on AI/ML, Big Data, and Analytics.

Wayland-Weston crew races in New Hampshire - Wicked Local

Saturday, 24 August 2019 07:48

Wayland-Weston crew races in New Hampshire  Wicked Local

The following was submitted by Kristin Barbieri:Wayland-Weston crew powered through the New Hampshire Championships George Dirth Memorial Regatta in ...

10 Do's and Don'ts for Moderating a Panel Discussion - Entrepreneur

Saturday, 24 August 2019 07:48

10 Do's and Don'ts for Moderating a Panel Discussion  Entrepreneur

As an entrepreneur, part of any solid marketing and public relations plan will likely involve you (or key spokespeople from your company) hitting what I like to call ...

AiThority Interview with Jaclyn Kalb, Co-Lead at Frontify - AiThority

Monday, 19 August 2019 07:43

AiThority Interview with Jaclyn Kalb, Co-Lead at Frontify  AiThority

The AiThority Interview Series with Jaclyn Kalb, Co-Lead at Frontify is an AI-centric chat on AI/ML, Big Data, and Analytics.

Interview with David Hayes, CEO at Wave Optics - AiThority

Monday, 19 August 2019 01:43

Interview with David Hayes, CEO at Wave Optics  AiThority

At a business level, I think most leaders would be looking at how AI might be either a threat or an opportunity as it relates to their own product or *service*.

Rebecca Lieb

Rebecca Lieb is a strategic advisor, consultant, research analyst, keynote speaker, author, and columnist.

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