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Here are some recent news articles I have either written or which mention me.

Why the ad industry will never win the war on ad blockers - CIO

Saturday, 26 June 2021 21:35

Why the ad industry will never win the war on ad blockers  CIO

Salesforce Goes On The Ecommerce Offensive With $2.8B Acquisition Of Demandware - AdExchanger

Saturday, 26 June 2021 09:32

Salesforce Goes On The Ecommerce Offensive With $2.8B Acquisition Of Demandware  AdExchanger

Now With 2 Million Advertisers, Facebook Is Gaining a Foothold With Small Businesses - Adweek

Friday, 25 June 2021 03:28

Now With 2 Million Advertisers, Facebook Is Gaining a Foothold With Small Businesses  Adweek

With This New Digital Tool, Valvoline Aims to Lure Drivers When It’s Time to Get an Oil Change - PRNewser

Friday, 25 June 2021 03:28

With This New Digital Tool, Valvoline Aims to Lure Drivers When It’s Time to Get an Oil Change  PRNewser

Forbes Media Announces Plan To Sell Family-Run Company For $400M To $500M - International Business Times

Thursday, 24 June 2021 09:24

Forbes Media Announces Plan To Sell Family-Run Company For $400M To $500M  International Business Times

Apple moves its iAd platform to self-service model - CIO

Thursday, 24 June 2021 03:23

Apple moves its iAd platform to self-service model  CIO

Update: Yahoo taps PayPal President Thompson as CEO - Computerworld

Monday, 21 June 2021 15:15

Update: Yahoo taps PayPal President Thompson as CEO  Computerworld

Bashers beware - Donald Trump domain-ates the web - Times of Malta

Saturday, 19 June 2021 09:11

Bashers beware - Donald Trump domain-ates the web  Times of Malta

4 Trends in TV and Digital Media That Will Shake Up the Industry in 2018 - Adweek

Saturday, 19 June 2021 03:10

4 Trends in TV and Digital Media That Will Shake Up the Industry in 2018  Adweek

Paywalls, Newsletters, and the New Echo Chamber - WIRED

Tuesday, 15 June 2021 15:02

Paywalls, Newsletters, and the New Echo Chamber  WIRED

Marketing Day: Facebook Lead Ads, Apple To Close iAd’s App Network & Super Bowl 50 Ads - Marketing Land

Saturday, 12 June 2021 08:49

Marketing Day: Facebook Lead Ads, Apple To Close iAd’s App Network & Super Bowl 50 Ads  Marketing Land

Paywalls, Newsletters, and the New Echo Chamber - WIRED

Tuesday, 8 June 2021 20:37

Paywalls, Newsletters, and the New Echo Chamber  WIRED

4 Different Approaches To Measuring The ROI Of Content Marketing - Business 2 Community

Sunday, 6 June 2021 20:30

4 Different Approaches To Measuring The ROI Of Content Marketing  Business 2 Community

Let's Put An End To Blunt Force Marketing - Business 2 Community

Saturday, 5 June 2021 02:27

Let's Put An End To Blunt Force Marketing  Business 2 Community

Is Facebook Winning the Battle Against Ad Fraud? - Adweek

Wednesday, 2 June 2021 02:18

Is Facebook Winning the Battle Against Ad Fraud?  Adweek

Content Methodology: A New Model for Content Marketing - Business 2 Community

Sunday, 30 May 2021 08:03

Content Methodology: A New Model for Content Marketing  Business 2 Community

The 6 Best Slideshare Decks on Content Marketing - Business 2 Community

Sunday, 30 May 2021 02:01

The 6 Best Slideshare Decks on Content Marketing  Business 2 Community

Kathryn E. Fisher | Obituaries Dubuque | telegraphherald.com - telegraphherald.com

Saturday, 29 May 2021 07:57

Kathryn E. Fisher | Obituaries Dubuque | telegraphherald.com  telegraphherald.com

Content Marketing: What To Measure Beyond Sales & Leads - Marketing Land

Saturday, 29 May 2021 07:57

Content Marketing: What To Measure Beyond Sales & Leads  Marketing Land

Sustainable Content Marketing: Driving Long-Term Engagement & Loyalty - PR Newswire

Friday, 28 May 2021 13:55

Sustainable Content Marketing: Driving Long-Term Engagement & Loyalty  PR Newswire

Rebecca Lieb

Rebecca Lieb is a strategic advisor, consultant, research analyst, keynote speaker, author, and columnist.

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