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Here are some recent news articles I have either written or which mention me.
Free news gets scarcer as media groups tighten paywalls - The Straits Times
Free news gets scarcer as media groups tighten paywalls The Straits Times
WASHINGTON (AFP) - For those looking for free news online, the search is becoming harder. Tougher restrictions on online *content* have boosted digital paid ...
Opinion: How to build a powerful brand (part 2) - businessadvantagepng.com
Opinion: How to build a powerful brand (part 2) businessadvantagepng.com
In the second part of this series, Ian Hetri, Digital Marketer and Co-founder at Growthsquid, explains how to produce branded *content* and measure digital ...
How much did homes sell for near you? - Press of Atlantic City
How much did homes sell for near you? Press of Atlantic City
Listings run Sundays and Mondays. Transactions are from county property records and supplied by county clerk offices. Settlement dates are listed; deed filings ...
AiThority Interview Series With Rajat Mukherjee, Co-Founder and CTO at Aiqudo - AiThority
AiThority Interview Series With Rajat Mukherjee, Co-Founder and CTO at Aiqudo AiThority
The marketing hype wave will wear off a bit, but the world will indeed be impacted by the advances in deep learning and the more pervasive application of ...
Marketers Look to Solve the How and Why of Content Creation | News - AdAge.com
Marketers Look to Solve the How and Why of Content Creation | News AdAge.com
*Content* marketing remains the bright, shiny objet du jour for marketers, even as they work to figure out how to best implement it and measure results. *Content* ...
Work Life The Big Problem With Your Content Strategy As the need for content has exploded - Fast Company
Work Life The Big Problem With Your Content Strategy As the need for content has exploded Fast Company
As the need for *content* has exploded, the tactics for getting it out to the public too often overrun strategy.
How Much Does Content Cost? It’s Not An Easy Question, And Here’s Why - Marketing Land
How Much Does Content Cost? It’s Not An Easy Question, And Here’s Why Marketing Land
Tough question, right? So let's break the question down a bit to try to simplify it. How much does *content* creation cost? There are still no easy answers, are there ...
Say Hello To The Content Marketing Stack - Marketing Land
Say Hello To The Content Marketing Stack Marketing Land
You know about ad stacks, right? Get ready to say hello to the next big thing in *content* marketing technology: the *content* marketing stack. *Content* stacks aren't ...
Google Faces 'Significant' Blow if Apple Uses Different Search Engine - TheStreet.com
Google Faces 'Significant' Blow if Apple Uses Different Search Engine TheStreet.com
Google's search dynasty could be put to the test should Apple select another search provider for its coveted Safari audience....GOOG.
A solid content strategy is crucial in the converging media world - The Guardian
A solid content strategy is crucial in the converging media world The Guardian
*Content* marketing is increasingly dominant as the walls between paid, earned and owned media come down.
Marissa Mayer's challenge as Yahoo CEO - San Francisco Chronicle
Marissa Mayer's challenge as Yahoo CEO San Francisco Chronicle
Google executive Marissa Mayer enters the revolving door that is the top slot at Yahoo on Tuesday, staking her sterling reputation on the long odds of turning ...
Judge clears AT&T-Time Warner deal, rebuking Trump administration - Phys.Org
Judge clears AT&T-Time Warner deal, rebuking Trump administration Phys.Org
A US federal judge approved Tuesday the $85 billion merger of wireless and broadband giant AT&T with media-entertainment conglomerate Time Warner, ...
Leveraging Content For In-Store Sales - Marketing Land
Leveraging Content For In-Store Sales Marketing Land
Many retailers still aren't making the most of digital media to bolster their in-store sales. Columnist Rebecca Lieb delves into her recent research on the trend ...
Culture Of Content: The Success Criteria - Marketing Land
Culture Of Content: The Success Criteria Marketing Land
Fundamentally, *content* has become bigger than marketing; it spans across the enterprise, particularly in public-facing divisions such as sales, customer care, ...
Creating Pinnacle Content to Measure, Evaluate, Empower - Entrepreneur
Creating Pinnacle Content to Measure, Evaluate, Empower Entrepreneur
*Content* is all the rage these days, as marketing, public relations, social media and advertising continue to converge, cross-pollinate and ultimately collaborate to ...
The Difference Between Content And Content Marketing - Marketing Land
The Difference Between Content And Content Marketing Marketing Land
As the line between *content* and *content* marketing blurs, columnist Rebecca Lieb shares thoughts about what lies ahead for *content* professionals.
The 5 Content Strategy Shortcuts That Aren’t Shortcuts At All - Marketing Land
The 5 Content Strategy Shortcuts That Aren’t Shortcuts At All Marketing Land
Building a *content* strategy isn't effective when you cut corners. Columnist Rebecca Lieb delves into some popular shortcuts — and explains why they aren't ...
Why contextual campaigns provide value across the enterprise - Marketing Land
Why contextual campaigns provide value across the enterprise Marketing Land
Since then, I've delved further into the topic, publishing research that looks at the value of marketing in the “phytigal” world we now inhabit, where things are as ...
Campaign against Ugandan warlord sweeps Internet - SowetanLIVE Sunday World
Campaign against Ugandan warlord sweeps Internet SowetanLIVE Sunday World
A video calling for the arrest of Joseph Kony, the fugitive leader of the Lord's Resistance Army militia group in Uganda, swept across the Internet this week It ...
Ozy Media looks beyond Web for profit - San Francisco Chronicle
Ozy Media looks beyond Web for profit San Francisco Chronicle
Ozy, a digital news magazine best known for its backing by Laurene Powell Jobs, the widow of Apple co-founder Steve Jobs, announced Tuesday that it has ...
