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Marketingfacts

Contentmarketing zorgt voor te veel onzincontent
Marketingfacts
De andere keynote-spreker, Rebecca Lieb, schetste wat er marketingtechnisch allemaal mogelijk is om om consumenten precies de aanbiedingen te geven waar ze op dat moment zitten wachten. Niet alleen online, maar ook tijdens het winkelen op hun …

November 14, 2017 10:03 am

Marketingfacts

Contentmarketing zorgt voor te veel onzincontent
Marketingfacts
De andere keynote-spreker, Rebecca Lieb, schetste wat er marketingtechnisch allemaal mogelijk is om om consumenten precies de aanbiedingen te geven waar ze op dat moment zitten wachten. Niet alleen online, maar ook tijdens het winkelen op hun

November 14, 2017 10:03 am

AlterNet

Google and Facebook's New Love for Pay Walls Will Make Online Publishing Less Open
AlterNet
Some analysts, however, believe that Google and Facebook's recent overtures won't make a massive difference to the balance in the media industry between subscription-based and ad-based models. Rebecca Lieb, a media analyst and founding partner at …

November 2, 2017 10:24 am

AlterNet

Google and Facebook's New Love for Pay Walls Will Make Online Publishing Less Open
AlterNet
Some analysts, however, believe that Google and Facebook's recent overtures won't make a massive difference to the balance in the media industry between subscription-based and ad-based models. Rebecca Lieb, a media analyst and founding partner at …

November 1, 2017 3:25 am

MinuteHack (blog)

What Is PPC Marketing?
MinuteHack (blog)
How To Turn Your Customers Into Your Salesforce. By Royston Guest – Oct 17, 2017. Why Context Is Digital Marketing's Next Frontier. By Rebecca Lieb – Sep 21, 2017. From Instagram To A Sale – How To Bring Your Customers Offline. By No Author – Aug 30, …

October 31, 2017 3:47 pm

Marketingfacts

9 november: Congres Content Marketing & Webredactie #adv
Marketingfacts
9 november is hét congres voor contentprofessionals in de Jaarbeurs in Utrecht. Met drie internationale keynotes van befaamde contentstrategen Gerry McGovern, Rebecca Lieb en Andrew Davis verdiep je je kennis in onder meer anti-marketing, contextual …

October 31, 2017 9:31 am

Horizont.net

Jung-von-Matt-Manager Strerath: "Amazon wird uns noch einige …
Horizont.net
Thomas Strerath, Vorstand von Jung von Matt, hält bei der Diskussion bei den Medientagen München nicht nur eine Definition von Content Marketing für verfehlt …

and more »

October 26, 2017 1:04 pm

Marketingfacts

Waarom je met anti-marketing meer bereikt #adv | Marketingfacts
Marketingfacts
Het klinkt zo logisch als je het contentstrateeg Gerry McGovern hoort zeggen: “It is getting so much harder to get attention from customers, but what you need to …

and more »

October 10, 2017 8:33 am

Marketingfacts

Waarom je met anti-marketing meer bereikt #adv | Marketingfacts
Marketingfacts
Het klinkt zo logisch als je het contentstrateeg Gerry McGovern hoort zeggen: “It is getting so much harder to get attention from customers, but what you need to …

and more »

October 10, 2017 8:33 am

Eight steps to use native advertising effectively
Warc
LONDON: Native advertising offers real benefits for both consumers and marketers as long as it is developed and deployed correctly – and eight critical elements underpin campaign success, according to a leading research analyst. In a WARC best practice

October 5, 2017 11:11 pm
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